by Rebecca Barrett | Content Marketing, Video Marketing
What is Corporate Video? Corporate videos are the perfect marketing asset and are an engaging, cost effective way to get your message across to your target audience. They are not to be confused with promo videos, as they differentiate themselves in two main ways: 1)... by Rebecca Barrett | Content Marketing, Video Marketing
In our previous article, we detailed how to commission your promo video. So now that you’ve got a promotional video at your dispense, how do you get the most from it? Well, the answer is simple: reuse your content on various marketing channels, at different points of... by Rebecca Barrett | Video Marketing, Video Production
Promotional Videos come in many different styles, forms and types and are a popular choice for business videos. They are a visual sales pitch working around the clock to generate interest and turn it into sales. What they all share is a common business objective: to... by Andy Woodruff | Video Production
The story of interactive video is one of the oldest new stories about video marketing. We were making them over ten years ago before Apple put a kibosh on things!¹ This year marks a resurgence of online interactive videos, as this article explains. Anyone who has to... by Rebecca Barrett | Content Marketing, Video Marketing
Once you create a video, you use it once and that’s it, right? Guess again! One of the reasons video offers such high ROI – with 51% of professionals in agreement worldwide – is that it can be repurposed. In other words, it can be reused to reach new...