by Rebecca Barrett | Content Marketing, Video Production
It’s still a long way off yet, but Christmas is a marketer’s favourite time of year. Why? Because your target audience are actively looking for products and services which provide great value for either themselves, family members or friends. It’s essentially the... by Rebecca Barrett | Content Marketing, Video Marketing
What is Corporate Video? Corporate videos are the perfect marketing asset and are an engaging, cost effective way to get your message across to your target audience. They are not to be confused with promo videos, as they differentiate themselves in two main ways: 1)... by Rebecca Barrett | Content Marketing
“Content is king” is the key phrase floating around the majority of online marketing blogs and forums, and is central to any inbound marketing strategy. But with so many types of content out there, which one is the best in terms of attracting high quality sales leads?... by Andy Woodruff | Video Production
This article is the first in a series that looks at the practicalities of making business videos that you can use in your marketing strategy. These articles have been written with the laymen in mind and will describe how you can get started with the equipment you have... by Rebecca Barrett | Video Marketing, Video SEO
Search Engine Optimisation is an ever-changing and vital strategy that helps get your website in front of your target audience. As it names suggests, the purpose of SEO is to make your website search friendly. It involves keyword research and requires great content...