About the Client
Prior to this, we had been working with Trap Media for some years, making promotional videos for most of their workshop-based courses.
For this video they had recently started offering African Drumming workshops to corporate organisations and wanted to promote it far and wide.
The Production Project
If you have participated in an African Drumming workshop, then you will know what an exhilarating experience this can be. It strips away barriers and has proven to be excellent at team-building workshops. We all agreed that the only way to get this across was to film it and show it as it was.
We learned that the live event was going ahead and that we had permission to film at short notice. When our cameraman turned up, he had to quickly work out the layout of the venue, how people might react, how to get the best footage without knowing exactly what was coming up and how to do all this without getting in the way! With no real chance to direct events, he worked around the workshop.
As you can see from the results, we did a great job condensing 2 hours into 2 minutes.
We are very pleased with our new company web video; the design process was very smooth and enabled us to get a marketing video for our home page and educational services very quickly and painlessly!
Our Multimedia Video Production is well designed and immediately memorable. Our online conversions from our PPC and SEO campaigns have grown significantly since the web video production was implemented on the site. We will be using Web Videos again to polish up our online interaction across our other sitesLetise Sampson