About the Client
Massive Analytic are specialists in helping companies use big data to manage risks and discover opportunities.
This means turning all the information that’s streaming in – from social media tools like tweets and posts – into wisdom.
Massive Analytic’s systems and apps help customers make sharper decisions based on that real insight, fix problems before they mushroom and crucially, spot opportunities in the marketplace as soon as they appear – before the customers’ competitors.
The Production Project
Massive Analytic needed clear and simple messaging that would help people outside the data business understand what it is they actually do – help customers manage risk and discover opportunities.
The solution was to take the story out into the street and marketplace to better explain in simple language what Massive Analytic can do with data – all in just a 2-minute corporate video.