by Rebecca Barrett | Content Marketing, Video Production
It’s still a long way off yet, but Christmas is a marketer’s favourite time of year. Why? Because your target audience are actively looking for products and services which provide great value for either themselves, family members or friends. It’s essentially the... by Andy Woodruff | Content Marketing, Video Marketing
‘How-to’ videos – more commonly referred to as explainer videos – have been starring in the online world for a long time now but it is only in recent years that their importance to middle-of-the-funnel marketing has become apparent. By its very name a... by Rebecca Barrett | Content Marketing, Video Marketing
What is Corporate Video? Corporate videos are the perfect marketing asset and are an engaging, cost effective way to get your message across to your target audience. They are not to be confused with promo videos, as they differentiate themselves in two main ways: 1)... by Rebecca Barrett | Content Marketing
“Content is king” is the key phrase floating around the majority of online marketing blogs and forums, and is central to any inbound marketing strategy. But with so many types of content out there, which one is the best in terms of attracting high quality sales leads?... by Rebecca Barrett | Content Marketing, Video Marketing, Video SEO
An affordable, efficient tool for strengthening your overall content marketing strategy, video marketing brings a wide range of benefits – from generating leads and sales, to improve your SEO and social media exposure. As one of the most cost effective asset around,... by Rebecca Barrett | Content Marketing, Video Marketing, Video Production
Christmas Marketing It’s almost Christmas and, from a marketing point of view, peak time of the year for sales. People are shopping for presents for friends and family, looking for special New Years Eve events to attend and generally seeking some sort of purchase....